In anticipation of next year's flights, Riyadh Air has introduced a breathtaking line of uniforms for flight attendants.
Introduction of New Uniforms
Riyadh Air has revealed an exquisite collection of uniforms for its cabin crew in preparation for the airline's inaugural flights next year. This unveiling marks a significant milestone for the PIF-owned airline, showcasing its commitment to blending style and functionality.
Collaboration with Saudi designer Ashi
The airline collaborated with renowned Saudi fashion designer Ashi to create its first-ever fashion collection. This debut took place during the prestigious Haute Couture Week in Paris, positioning Riyadh Air in the global fashion spotlight. The collaboration highlights the synergy between traditional elegance and modern aesthetics.
Riyadh Air’s new lifestyle collection for its frontline team members was presented in the fashion capital of the world. The exclusive line consists of dozens of unique male and female outfits, with 15 of these looks showcased during the most prestigious fashion event of the year.
The uniforms feature a range of luxurious items, including cashmere outerwear, finely tailored dresses and trousers, custom leather footwear, amethyst earrings, and iconic pillbox hats. The designs draw inspiration from the 1950s, often referred to as the "golden age" of aviation, while incorporating bold and contemporary elements to align with the airline’s forward-thinking brand.
Ashi debuted new color palettes for the collection, with men's garments featuring Dark Amethyst and women's apparel featuring Electric Amethyst. The basic color scheme of Riyadh Air incorporates these one-of-a-kind tones, which are a tribute to the stunning lavender fields of Saudi Arabia. Launching early next year, the complete collection promises to mix tradition with contemporary.
Riyadh Air's new uniforms are not just a fashion statement but a reflection of the airline's brand identity and cultural heritage. By debuting these uniforms in Paris, Riyadh Air has positioned itself as a future-forward airline that values elegance, innovation, and cultural pride. The upcoming launch of the full collection is eagerly anticipated, as it signifies the airline’s readiness to take to the skies with a distinctive and stylish presence.
